Atlanta-Based Non-Profit is Empowering Youth One Note at a Time
- SoundTree
- Apr 29
- 2 min read
Updated: 6 days ago
An Introduction to The Music Education Group

Music Education Group’s programs provide participants with hands on, industry driven experiences designed to expand their interest in career options relating to music, film and digital media. Programs cover a diverse range of career opportunities within these expanding Georgia Industries while advancing the health and well-being of young people. Together, with our dedicated community and corporate partners, sponsors and volunteers, MEG provides multiple unique, customizable programs and initiatives.

A Critical Need
Georgia has been ranked the #1 place to do business for 9 years in a row. In order to remain at the top and continue to improve we must look for growth areas and deficiencies. In early 2023, leaders in Georgia’s music, film, and gaming industry began to point to a shortage of audio engineers to meet the demands of an increasingly important sector to Georgia’s economy.
Georgia has also experienced exponential growth in the production end of the Entertainment Industry. The need for a well-educated workforce in the areas of film, digital production and gaming has been particularly great. The reality, however, is that entertainment companies often must bring their workers with them to Georgia.
Our state’s educational efforts have not kept pace with the need for qualified workers. MEG along with the help of many other local community-based organizations is working in collaboration to reverse these trends. The state and business community must be willing to invest the necessary resources to keep education on pace with job creation.
Visit The Music Education Group's Website at themeg.org

Ric Ross, MEG Founder and Board Chairman
Ric Ross, an Atlanta native and 30-year music industry veteran, began his career at Warner Music Group, holding key roles at Reprise, Elektra, Island, Capitol, and Atlantic Records. An expert in promotion and strategic marketing, he has worked with artists like Anita Baker, T.I., and Mary J. Blige. As founder of the Music Education Group (MEG), a nonprofit teaching life skills through music, film, and digital media, Ross is dedicated to providing equal educational opportunities for underserved youth in Metro Atlanta.

James Caldwell, MEG Executive Director
James Caldwell, owner of The Caldwell Group and a partner at Wholeteam Enterprises, has supported independent artists through event activation, music integration, and media campaigns. As Executive Director of the Music Education Group since 2012, he leads efforts to teach life skills through music, film, and media to underserved youth in Atlanta.
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